Mood board

Mood board

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I have created a mood board expressing who my target audience are, it gives an idea of the gender, age, style, hobbies/ target audience pleasures. For example it shows that my magazine is aimed at students from around 18-26 who enjoy clubbing and partying, going out and having fun ect.

Double page spread layout

I have created a layout for my double page spread, the real double page spread is going to follow this frame and be in an interview form with one main picture of the artist.

Cultural theory

Adomo's cultural theory claimed that magazines were purely for the use of escapism/ a form of diversion that you can read which will pass the time. However their are any other uses and gratifications that are now employed in magazines. Firstly, their is an opportunity to create personal relationships with one another for example when you read about a piece of news in a magazine '' New movie featuring Keira Knightly' This gives people something to talk about and therefore bond with each other through the articles in magazines. Another use of  magazines is personal identity- this means you can form a connection/ aspire to be like someone in a magazine whom you look up to as a role model or idol. For example if you look at a magazine with a picture of a really muscly fit man you may aspire to look like him depending on what type of person  you are and the target audience of the magazine. Further more you can get surviellance- news from magazines which comes in all different forms; celebrity gossip, articles, interviews ect which provides the reader with information in the subject they are looking for.

Cultivation Theory

The cultivation theory is the belief that the stereotype changes over time due to the media. In my case I am going to change the stereotypical views surrounding youth/young adults and binge drinking. In the papers a very common issue that appears is the issue surrounding young people and binge drinking, it claims that their are more cases then ever of people ending up in casualty/ even dying from the misuse of alcohol. My dance magazine is going to promote the fact that people want to go out in order to enjoy and celebrate the creation of dance and club music and shows people want to enjoy themselves listening to the music, not just for getting drunk.

Market Research Questionnaire

I have made a questionnaire in order to get some market research which will help me to create my magazine more effectively as I know what people look for in a Dance music magazine.

Layout design of contents page

I have worked on Indesign to create a contents page for my music magazine. Here you can see I have inserted frames ready to put my pictures in place once I have taken them. I have also put the page numbers in place of where the pictures will be so the reader can look directly for what page each picture refers to and what will be on that page. I have also put example text in place of where text is going to go in my magazine using typical features of a magazine. For example the big capital letters at the start of each column.

Masthead research

I have created some different mastheads using dafont to get a variation of different fonts that are suitable for the genre of my music magazine- dance.

Analysis of music articles

Today in class we an analysed the language and language techniques used in several different articles from different music artists. We looked at a range of different artists so we could get a idea of the style and way in which different artists and genres use language. The article I looked at was called ''The tree of arrogance'' and was about a rock band called Chapel Club.  Firstly, opinions are used throughout the article. The effect of using opinions from the artist is that they bring us closer to the artist as it allows us to gain a deeper insight into their views, thoughts and feelings and we learn more about their personality which is good as the reader doesn't want to read a whole page on what a journalist/ interviewers perspective is we would like to know more about the band and their thoughts.

Secondly, adjectives appear very frequently in the article- this description allows us to know more about the action that is going on within the group and makes the article more exciting ''smoking shit loads of weed'' and ''I'd had the worse night throwing up'' This gives us more information about what the artist is doing.
 Another technique used in the article is metaphors, this gives a bit of depth to the piece and allows it to be more creative and imaginitive rather then just a load of boring words ''A forest of insecurities'' '' Arrogrance and self assurane thats the one that bears the finest fruit'' This makes the article more entertaining to read it and also shows us a little more about the artist as it shows what type of personality they have. For example we can learn that the lead singer is a bit cocky and arrogent therefore meaning he wants sucsess and believes in himself.

Planning for music magazine

I have made some thought bubbles on the genre, target audience and purpose and intentions of my magazine in order to prepare for creating the first copy of the magazine.